Using LearningGuide to deliver
Microsoft CRM training and support
Benefits summary
- LearningGuide is an effective way to deliver training and support
for
CRM applications
- LearningGuide reduces the sales teams’ reliance on costly instructor-led
and computer-based training programs – maintaining high levels of
sales productivity during new CRM project implementations
About Microsoft CRM
Microsoft Business Solutions CRM helps businesses build profitable
customer relationships. Integrated Sales and Customer
Service modules
enable employees to share information to improve
sales success and
deliver consistent, efficient customer service. Sales
and customer service
features include leads and opportunity management,
a complete view of
customer history, automated incident management,
and a searchable
knowledgebase. Microsoft CRM also includes reporting
tools for accurate
forecasting and measurement of business activity
and employee
performance.
The market for Microsoft CRM and other CRM applications
is a high-growth
sector. It is also clear that lack of education is
the main reason for the
failure of CRM implementations. Using LearningGuide
is an effective way to
deliver training and support to CRM users and, most
importantly, by using
LearningGuide the development of new skills is highly
sustainable across
the organization.
Each implementation of Microsoft CRM is different
and structured around
the internal sales processes of the users, so, it
is therefore important that
the development of training and support materials
can be accomplished
very easily. LearningGuide makes this possible – LearningGuide training
and support authors don’t need complex technical or advanced authoring
skills to complete LearningGuide publications.
Training and support
Microsoft provides comprehensive technical and implementation
training for
IT consultants. However, for end users – besides using the application
menus and commands – training and support materials are always going
to
be custom-developed for each organization using the customers’ own
CRM
processes and sales procedures.
One of the most important considerations for training CRM users
is the
difficulty in bringing sales people to the classroom
and affording them the
time to take any kind of structured training. So for
CRM users , on-the-job
performance support that delivers the CRM application
skills to sales people
right at the moment when they need it is critical. LearningGuide
is an ideal
choice to comprehensively deliver all of the training
and support required
for CRM applications users.
In partnership with PinkRoccade, a leading CRM consultancy
and
international IT systems integrator, we have created
a Microsoft CRM
LearningGuide covering:
- Standard Microsoft CRM learning objects are available
application menus and commands.
- Customized learning objects covering sales processes
and procedures including Leads;
Accounts; Contacts;
Opportunities; Quotes; Orders; Products; Competitor analysis
can easily be made using LearningGuide Manager
- Sales case studies
Return on investment
Using LearningGuide is a key way to control helpdesk
costs and the
escalating resources often associated with
CRM implementations. Research
has shown that helpdesk calls, on average, cost
around €20 per call.
Therefore, saving just two or three helpdesk
calls per user instantly
provides LearningGuide with a positive return
on investment and can
quickly build up a considerably large saving
for the user support
organisation.
Interested?
For further information, please contact:
telephone +31 73 692 1
692 or e-mail: info@learningguide.co.uk
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